Sweat dehydrates the skin, so while your face may look hydrated, it’s actually dry. When it’s hot and humid, your skin’s job is to help cool your body. Excess heat from inside the body is released through the skin by expanding blood vessels closer to the skin’s surface– that’s why you look rosy and flushed when it’s very hot. Sweat glands start perspiration (sweating) by bringing water to the surface to cool you further down- the tradeoff cost to your skin is increased TEWL (TransEpidermal Water Loss) from inside your skin.
Unfortunately, the skin’s natural cooling process doesn’t work well in high humidity. The heavy, wet air prevents sweat from easily escaping off your skin, trapping heat, wetness (and everything flowing in the wet air) onto your skin. Instead of feeling cooler, you feel about 10 degrees hotter in the humid heat. Traditional moisturizers are not specifically formulated to perform in this environment, but Climate-Smart® Tropical Day Cream is.
THE SOLUTION
Pour Moi’s super-light Climate-Smart® shield technology in Tropical Day Cream is customized to counteract extrinsic skin aging in tropical climate conditions. It solves the problem of a sweaty, flushed complexion with a feather-light anti-aging cooling shield that forms below the skin’s surface with no build-up. It is scientifically designed to calm while Coconut acid and multi-molecule-size hydration actives move humidity off your complexion and rebalance skin’s natural moisture balance.
Scientifically designed to achieve a no-shine, no-greasy complexion, it prevents pores from stretching, clogging, and possibly inflaming the skin. To support the skin’s natural defense system against heat and photoaging of the sun, Tropical Day Cream delivers a high-performing A/C/E vitamin complex and protective plant-derived bio-actives into the skin, strengthening skin’s repair and rejuvenation protected by the Climate-Smart® shield.
THE ROTATING CLIMATE-SMART® DAY CREAMSWinner of TIME 2020 Best Invention of the Year in skincare, Pour Moi abandoned the traditional approach of the same moisturizer every day in all locations. Instead, it provides a range of different Climate-Smart® Day Creams that are scientifically designed to work in specific weather conditions and in synergy together to maximize anti-aging and skin hydration results. For a youthful, flawless complexion, dress your skin daily like you dress yourself, depending on your local weather.
OUR CREAM-FINDER AT YOUR FINGERTIPSNot sure what the weather is like today? Just scan the QR code with your smartphone on the top of the cap, and it opens a browser link (just like a restaurant's menu). The link instantly brings you to our Cream-Finder. Just click the activation button, and it shows your local elevation, the weather, and which Day Cream to use. It gives you the confidence always to use the right Climate-Smart® Day Cream in your location.
PROVEN-TO-WORKWe are in the process of conducting an independent, third-party study in a tropical climate. Pilot studies of the Tropical Day Cream indicated that real customers' skin hydration, smoothness, and overall youthful appearance were perceived as 100% improved!
ABOUT UV LIGHT AT HIGH ALTITUDE
Because SPF ingredients' efficacy expires after 90 minutes, Pour Moi keeps SPF out of its high-performing Climate-Smart® Day Creams. We highly recommend SPF as its own sun protection step to apply and reapply when skin is exposed directly to sunlight.
Tropical climate conditions (different from desert monsoons) are found in locations near the oceans, lakes, and rivers. These bodies of water reflect the UV light from the sun, making them more intense and a serious threat to your skin’s health and appearance. That is why you want to avoid direct sun on your skin during the peak hours of the day. While the Tropical Day Cream is SPF-free, our innovative moisturizer is additionally enriched with antioxidants that are studied to fight photoaging and damage caused by UV light.
For a list of all ingredients, click here.
KEY INGREDIENTS
